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eYachtCharter.com

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eYachtCharter.comeYachtCharter.com is an online directory for luxury yacht charters worldwide.

Objective: To assist in brand establishment and create a strong web presence for a Yacht Charter Directory that was completely independent of Paid per Click Advertising.

Challenge: To establish search engine rankings for a new website domain in a highly competitive industry.

Solution: NMT’s Search Engine Optimization Team applied a collaborative approach to this project by influencing all aspects of project development including the website layout, site development, unique content creation and distribution and aggressive public relations campaigns.

NMT helped eYachtCharter.com to make an immediate impact on the search engines by targeting the exclusive luxury market with terms such as “Luxury Yacht Charter” and region specific categories as opposed to the generic. eYachtCharter.com established itself as an authority on luxury yacht travel by creating and distributing numerous region specific article, ranking in the top three positions for “Yachting Information” on Google that made the site one of the most comprehensive resources for yachting and luxury travel.

The site was also translated into nine different languages and submitted to over 120 search engines which helped the company establish its brand and generate 70% of its traffic from international visitors. As a result of quality link building and successful media placement, eYachtCharter.com is currently one of the leading charter websites on the search engines and has taken number one rankings from well-established firms with multi-million dollar marketing budgets in less than a year’s time.

Services Provided: Search Engine Optimization, Web Development, Custom PHP Programming, Graphics Design, Public Relations, Content Creation and Internet Business Consulting.

 

eYachtCenter.com

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eYachtCenter.comeYachtCenter.com is a comprehensive directory of luxury sail and motor vessels for sale worldwide.

Objective; To build out a proprietary search engine and online advertising platform for luxury yachts being sold in the international brokerage market.

Challenge; To build out a display and yacht management system that would outperform well established industry competitors with a superior system and greater lead generation services.

Solution; In order to outperform the current online leaders in yachting, New Media Technology utilized web 2.0 to create a comprehensive proprietary search engine with custom PHP coding. The system could also double as an inventory management system for yacht brokers. The NMT marketing team created a Certified Yacht Broker program to entice reputable brokers with very high end inventory and provided a few name brand brokerages with complimentary advertising to create co branding opportunities and test the system’s success. In addition to the site’s yacht search engine, NMT’s copyrighting professionals created a yachting review section to add unique optimized content to the platform and provide a resource that current competitors were not offering.

Services Provided; Business Consulting, Graphics Design, Custom PHP Programming, Reservation & Booking Application Development, Search Engine Optimization, Unique Content Creation and Content Management, Contact Management System, Website Analytics, Email Marketing, Trade Show Marketing, Brand Development and Complete Web Development

 

AsheHurricaneShutters.com

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Ashe Hurricane ShuttersAshe Industries is the leading supplier and installer of durable aluminum Roll Down and Accordion Hurricane Shutter Systems throughout the state of Florida.

Objective;
To build out a website that generates leads specifically for hurricane shutters and installation services in the major metro areas throughout Florida.

Challenge;
Optimizing the site to take number one organic ranking on Google for competitive terms such as “Miami Hurricane Shutters” in all major metro areas in Florida.

Solution;
NMT’s SEO team worked with our web developers to design a site with a search engine friendly layout for all content. Individual landing pages were created for each desired major metro area including Miami, Fort Lauderdale, Palm Beach and more. The new website’s clean graphics design gave Ashe Industries’ logo and branding a face lift to guarantee a professional first impression for new and existing clientèle.

Services Provided;
Internet Business Consulting, Content Creation, Custom PHP Programming, Graphics Design, Website Development and Search Engine Optimization
 
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